A Spiritual Visit That Strengthens Jajpur’s Cultural Pride and Local Economy
Jajpur Business | Odisha
Jajpur District witnessed a moment of pride and historical significance with the visit of Hon’ble President of India, Smt. Droupadi Murmu. The President’s visit to the sacred Maa Biraja Temple and Navi Gaya Pinda Dana Kshetra highlighted Jajpur’s spiritual importance while also bringing renewed attention to the district’s growing business and tourism ecosystem.
This prestigious visit not only reaffirmed Jajpur’s cultural heritage but also created positive momentum for local trade, services, and employment.
Spiritual Significance of Jajpur on the National Map
Maa Biraja Temple – The Heart of Faith
The Maa Biraja Temple, one of the most revered Shakti Peethas in India, was at the center of the President’s spiritual engagement. Her prayers at the temple reinforced Jajpur’s status as a major pilgrimage destination in Odisha.
The visit drew attention from national media, devotees, and tourists, further strengthening the temple’s importance as a spiritual and economic hub.
Pinda Dana at Navi Gaya
Jajpur is also known as “Navi Gaya”, a sacred place where devotees perform Pinda Dana rituals for their ancestors. The President’s participation in these rituals emphasized the district’s deep-rooted traditions and spiritual continuity, bringing nationwide recognition to this ancient practice.

Administrative Preparedness and Civic Pride
Ahead of the visit, district authorities undertook extensive preparations:
- Road repairs and beautification works
- Cleanliness drives near temples and public areas
- Strengthened security arrangements
- Temporary closures of schools and traffic diversions for smooth movement
These efforts showcased Jajpur’s administrative efficiency and readiness to host national dignitaries.

Impact on Jajpur’s Local Business & Economy
The President’s visit created a positive ripple effect across multiple business sectors in Jajpur:
1. Tourism & Hospitality
Hotels, lodges, guest houses, and homestays saw increased demand from officials, media personnel, and visitors. The visit enhanced confidence among tourism entrepreneurs and highlighted the need for improved hospitality infrastructure.
2. Transport & Local Services
Auto drivers, taxi operators, and logistics providers benefited from increased movement and official requirements, providing short-term income boosts and long-term visibility.
3. Food & Catering Businesses
Local restaurants, sweet shops, and catering services experienced higher demand, especially for traditional Odia cuisine and temple-related offerings.
4. Handicrafts & Small Traders
Jajpur’s local artisans, flower vendors, puja item sellers, and souvenir businesses gained attention as visitors explored the temple surroundings and local markets.

A Growth Opportunity for Jajpur Business Community
Such high-profile visits act as catalysts for long-term development:
- Increased religious tourism
- Better infrastructure investments
- Stronger branding of Jajpur as a heritage destination
- New opportunities for MSMEs and startups
For local entrepreneurs, this is a reminder that culture and commerce can grow together.
Conclusion
The visit of Hon’ble President Smt. Droupadi Murmu to Jajpur District was more than a ceremonial occasion—it was a moment that united faith, administration, and economic opportunity. As Jajpur continues to evolve as a spiritual and business destination, such events strengthen its identity on both the state and national stage.
Jajpur Business proudly celebrates this historic visit and remains committed to highlighting stories that drive local growth, entrepreneurship, and regional pride.